Hey there! Welcome back to Comms Rundown, MA Family’s newsletter on PR and communications.

We’ve recharged and are back with a sharper focus — bringing you quick, actionable tips to help you stand out, win over investors, and grab the media’s attention. From now on, expect bi-weekly updates packed with fresh insights.

Ready to dive in?

Founder Playbook: What Worked This Month 📝

Don’t think a simple tweet about funding is enough. As a founder, people expect more — something that motivates and engages.

Richard Socher showed how a well-crafted announcement can build trust and excitement. He didn't just share the funding news; he explained the company's growth, showcased their innovations, and invited people to be part of the journey.

Remember, your communications are key to how your audience, investors, and customers see you.

Crash Course: Comms Tips in Under 5 Minutes 🚀

When crafting your press release or pitch, remember: it’s not an advertisement. Avoid filling your message with buzzwords and sales pitches. Instead, focus on telling a compelling story that resonates with your audience.

Check out this short 4-minute video with Ashlee Vance from Bloomberg on how to pitch reporters.

His key advice: keep it brief, use clear and simple language, explain exactly what your company does, and focus on building relationships rather than just seeking coverage.

Hot Upcoming Event: TOKEN2049 Week ⚡️

Crypto and Web3 founders, here’s your chance to shine! TOKEN2049 Week is approaching, and it’s a prime opportunity to connect with top media and showcase your innovations. Access the Official Media List to find key journalists and influencers who are covering the event. Don’t miss out on this chance for valuable exposure and media connections!

Quick Wins: 1-Minute Media Opportunity 🎯

Pitch TechCrunch’s Equity Podcast: Rebecca Bellan (@RebeccaBellan) is hosting interviews for TechCrunch’s Equity podcast, focusing on venture capital, technology, and startups.

If you have a compelling story or exciting news in these areas, now's your chance to get featured. Send your pitches her way for a potential spotlight: [email protected]

Need Help? Let’s Talk!

We’re offering 3 founders a free 30-minute PR strategy session this month. Don’t miss out—secure your spot today and get personalized advice to boost your startup’s communication strategy!

Drop a short email to [email protected] to set it up.

Thank you for joining us for the eleventh edition of our newsletter on communication and PR!

If you don't feel like this is something relevant for you, you can always unsubscribe below — otherwise, see you later this month 🙌

Aleksandra from MA Family